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PSA: Public Service Announcement Projects: What is a PSA?


What is a PSA?

"Any announcement of information relevant to the public."

-public service announcement. (2006). In Dictionary of Media Studies. Retrieved from

"A government information announcement usually broadcast nationally."

-public service announcement. (2006). In Dictionary of Information and Library Management. Retrieved from

Ad Council- Creating PSAs Since 1942

Chattanooga State Student Example

This is a little long for a PSA but the concept is here. I'm hoping I can talk the students in the video into creating a 30 sec PSA version. 

PSA by Vet Tech Students at Chattanooga State

This video was created using,educational account. The students are in the Vet Tech program at Chattanooga State. There clinical studies are done at various locations including the McKamey Animal Shelter in Chattanooga. All images were taken by students at the shelter.  This video is the result of an assignment where students create public service announcements or PSAs for their non-profit organization.

Learn about Narrative PSAs at Media Storm

"MediaStorm is an award-winning multimedia production studio, working with top visual storytellers, interactive designers and global organizations to create cinematic narratives that speak to the heart of the human condition.

MediaStorm collaborates with a diverse range of clients and is leading the way in the training of the next generation of journalists, teaching them how to harness the power of this craft and to engage and inspire viewers."



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